JenniferOwens.jpg

Accelerating climate impact through strategic marketing

Sustainability marketing executive creating proven results for climate-focused organizations.

Strategic marketing is the key to connecting climate-focused brands with audiences that drive real change. Combining data-driven analytics, industry insights and 14+ years of ESG experience, I create and execute marketing strategies that deliver measurable results. My approach transforms complex climate narratives into compelling content that generates leads, builds authority and drives business growth.


 

Transform climate narratives

Create meaningful connections between climate solutions and their audiences. I design authentic engagement campaigns designed to amplify your purpose, generate qualified leads and deliver quantifiable results.

Explore my content strategy approach »

Leverage deep industry expertise

With executive marketing leadership at Ceezer, Flowcarbon, and Meta Sustainability, I bring specialized expertise in translating complex climate technologies into compelling narratives.

See my strategic marketing experience »

Collaborate for measurable results

Whether you need strategic consulting or executive leadership for your climate-focused team, I deliver data-driven solutions that increase awareness, deepen engagement and accelerate revenue growth.

Discuss your sustainability marketing needs »



🎯 Metrics that matter

  • 11.76% engagement rate for ESG webinar content with high audience retention (average 45 min viewing time), demonstrating exceptional resonance with sustainability topics.

  • 649 registrants for ESG webinar with 39% attendance rate, demonstrating strong audience interest in sustainability-focused content.

  • 28% increase in market visibility and engagement across digital channels through strategic sustainability marketing campaigns.

  • 43.28% growth in Google Search impressions quarter-over-quarter, expanding visibility for climate solution content.


Engaging ESG: The Sustainability Comms Podcast

Join me and co-host Kati Kallins, Global Sustainability Lead at Adobe, as we explore the evolving landscape of ESG communications with today's most innovative sustainability thinkers.

Listen on Apple Podcasts, Spotify, or wherever you get your podcasts.

“The antidote to climate dispair is climate aciton — and really specific actions and solutions are what people want to see.”

— Paull Young, head of sustainability at Github


A STRATEGIC APPROACH TO SUSTAINABILITY MARKETING

I apply a proven four-step methodology to sustainability marketing challenges, from developing comprehensive climate tech strategies to optimizing existing ESG communications. This data-driven framework ensures your sustainability messaging resonates with target audiences and delivers measurable results.

Transform your sustainability marketing strategy.>>